Monthly Archives: June 2016

Building Your Business: How a Speculative Proposal or Concept Paper Might Boost Your Marketing

A business that’s serious about building its client base always looks for new ways to attract clients. Advertising in the Yellow Pages, promoting your own website and blog, ads in community papers are all part of the marketing mix. However, … Continue reading Continue reading

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Who is This Jerry Clark Character Whom I’ve Never Heard Of?

Before I begin, I wanted to let you know that prior to discovering The Success Principle, I had NEVER heard of this Jerry Clark character. Seeing as he’s a member of the Maverick Coaching group, I figured it only makes … Continue reading

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Great Gifts For a Girlfriend

What can you do to find a great gift for a girlfriend? Although some guys seem to have a kind of built-in radar to help them find the perfect gifts for girlfriends, others suffer through the serious repercussions of trial … Continue reading

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Be All That You Can Be: The Company Persona and Language Alignment

It’s not just CEOs and corporate spokespeople who need effective language to be the message. The most successful advertising taglines are not seen as slogans for a product. They are the product. From M&M’s “melts in your mouth, not in … Continue reading

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